Three generations of river expertise, crafting unforgettable wilderness experiences on Oregon's Wild & Scenic Rogue River since 1974.
From Noah's vision in 1974 to today's multi-generational operation
Noah Hague first fell in love with running rivers, discovering his passion for Oregon's whitewater.
Noah Hague established "Noah's World of Water," becoming one of Oregon's most respected Rogue River rafting companies.
The company moved to Ashland, Oregon, growing to become the region's largest outfitting company.
After 30+ years, Noah retired. Hugh Hague (Noah's son) and his wife Alicia purchased the Rogue River Wilderness operations, while Bart & Catie Baldwin and Justin Wright took the Ashland-based day rafting operations.
Hugh and Alicia continue the family tradition, raising their own children on the river and creating a multi-generational legacy of wilderness expertise.
Hugh was raised on the river by his parents and has raised his own children there, creating a multi-generational legacy woven into every rapid, every campsite, and every story shared with guests.
"Rafting the Wild and Scenic Rogue River isn't just about the water — it's about connection, legacy, and shared experience."
— Hugh HagueTogether with his wife Alicia, Hugh carries forward Noah's original philosophy: The magic of rafting is "seeing what's around the next bend" – a sense of wonder that continues to drive their family business.
Their approach combines deep river knowledge, exceptional safety standards, and genuine hospitality. Every trip reflects their commitment to creating experiences that guests remember for a lifetime.
Born and raised on Hawaii's Big Island, Emma learned cooking from her multicultural community rather than formal training – mastering Japanese, Vietnamese, Korean, Hawaiian, and Filipino cuisine.
Her culinary journey took her through 13 countries, mostly on foot, learning local food traditions from pupusas in El Salvador to Bulgarian preservation techniques, from line cooking in Honduras to preparing octopus in Greece.
"Food is a radical way to summon the memory of a place – a storytelling medium that feeds body and spirit."
— Emma, Head ChefEmma is 100% responsible for all food procurement, preparation, and packing. She personally crafts all signature dips, salad dressings, and salads, with a deep focus on nutrition as a simple, fulfilling way to regain control of one's health.
Described as "part mermaid and part pirate," Emma brings wonder and connection to every meal on the river.
Five decades of experience creating unforgettable wilderness adventures
Three generations have worked and been raised on the Rogue River, with memories woven into every rapid, campsite, and story we share.
Professional, experienced guides with exceptional skill and confidence. Safety is our biggest priority, and guests consistently praise our "A TEAM."
Guests report being treated "like royalty" with attention to every detail, anticipating needs, and outstanding communication throughout their journey.
All gear – boats, kayaks, tents, cots – maintained in excellent condition. Guests feel "spoiled" by the quality of our equipment.
Our guides share 150+ years of Rogue River history, including stories of miners, pioneers, and Native American heritage.
Chef-prepared wilderness dining that consistently exceeds expectations. Every meal is crafted with care, nutrition, and cultural storytelling.
Our guests consistently praise our hardworking, knowledgeable, and thoughtful team. From exceptional equipment to amazing food and professional guides, we've been creating unforgettable experiences for 52 years.
Join the Noah's Wilderness Adventures family and create your own unforgettable memories on the Rogue River.
